The infamous Target data breach during the 2013 holiday shopping season, which cost the company more than $200 million in damages, has since been hailed as a landmark case in cybersecurity. Exposure to these threats has only increased as businesses continue to expand their digital footprints. That’s why, as a new study involving Binghamton University’s School of Management found, businesses that sufficiently prepare to defend against cyberattacks are also more likely to perform better financially.
Cybersecurity spending may pay off: Study links readiness to stronger returns
